As the owner of a restaurant, you must have seen the changes that the UK’s food culture has undergone in recent years. British cuisine is no longer just fish and chips or Sunday roasts. Customers today can have Korean BBQ for lunch and Mexican street food for dinner. This has had an impact on restaurant awards today, too. Suppose you aim for the Michelin Guide, AA Rosette, or the well-known Asian Restaurant and Takeaway Awards, dubbed as the Curry Oscars. In that case, you should try to understand how international tastes work.
How International Tastes Are Changing The Game
The British culture has undergone many changes, and these changes have had an impact on cuisine too. With great waves of international migration, new restaurants popped up, serving food from around the globe. People are no longer interested in average sushi or curry; they want to dine in the best restaurants. And these restaurants, in addition to maintaining their traditions, also need to become creative and offer unique dishes.
Presently, awards for every food business sector appreciate the influence of international cuisine, be it Peruvian ceviche, Middle Eastern mezze, or Japanese ramen.
Why International Cuisines Win Big at Restaurant Awards
1. The Name Says It All
Restaurateurs are interested in ensuring that diners using their businesses are guaranteed to enjoy the experience. Whether it is Thai gold curry or a smoky Texan BBQ, getting the flavours right must be done correctly. Restaurants that win awards either preserve the status quo or employ a consultant to guarantee their authenticity.
2. Measuring Success: Sustainability
Today, taste is not the sole motivator. Many awards in the food industry are now concerned with how restaurants obtain their ingredients. Ethically farmed produce, lessening food waste, and local sourcing all significantly improve your chances of recognition
The UK And Indian Cuisine’s ‘Curry Oscars’
Indian cuisine has already greatly changed Britain’s food landscape, and the Asian Restaurant and Takeaway Awards are testament to that. From humble beginnings as a speciality awards gala, it’s now one of the most popular events in the industry. Winning an ARTA, also known as the ‘Curry Oscar’ opens the doors for a restaurant by attracting customers and media attention.
Lately, there has been a boom in Indian fine dining. Restaurants are transforming ordinary curry houses into stunning Indian cuisine establishments, and many of these establishments include modern-style dishes and fine dining. As a result, there are more and more Michelin and AA Award winners. This is how flavours from different parts of the world change from ordinary to internationally acclaimed.
How to Use Global Flavours to Win Awards
Consider the following if you want your restaurant to win any awards:
Tell A Story: Every dish has a story. Use everything from family history to travel as a way to explain each dish.
Balance Tradition with Innovation: Use authentic local flavours and blend them with a creative modern flair to make your restaurant appealing.
Think About Sustainability: Now more than ever, restaurants that care about the origin of their ingredients are getting more awards.
Get Involved in the Food Community: Build a network with critics, judges and other experts to help establish the name of your restaurant.
Final Thoughts
As always, the United Kingdom never fails to impress when it comes to the variety of global cuisines available. From Indian restaurants to fusion food places, there are endless options available to everyone. While tough competition exists, those who blend these options are highly likely to win food industry awards.
FAQ
- What are the main United Kingdom restaurant awards?
The most important accolades are the Michelin Guide, AA Rosettes, Asian Restaurant and Takeaway Awards, National Restaurant Awards, and the British Curry Awards.
- How do international flavours affect the results of a culinary competition?
Judges prioritise authenticity, creativity, and ecological impact. Restaurants with interesting global cuisines get noticed more.
- Is it possible to win restaurant awards using fusion cuisine?
It is possible, provided the execution is correct. Attention can be captured with a mix of flavours, but there needs to be control and execution.
